http://inochiventures.com a privately financed angel investment fund Mon, 30 Jan 2012 11:39:44 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://inochiventures.com/2009/10/the-end-of-free/ http://inochiventures.com/2009/10/the-end-of-free/#comments Thu, 08 Oct 2009 10:21:20 +0000 admin http://inochiventures.com/?p=156 There is a growing – nay, inexorable – movement towards the school of thought that ‘free’ content is not a sustainable business model. Rupert Murdoch is perhaps the biggest evangelist – the FT has proved that online subscription models can work in the UK. The screening of the forthcoming England v Ukraine game on a number of News International sites is further evidence the company is marching towards a paid model. Delegates at the recent AOP Digital Publishing Summit were told the same thing. It’s a matter of time – and the real winners will be those who make the best go of it. In ten years time it will be bizarre to look back on a time when we could read anything without paying.

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